Liguria Region, via Liguria Digitale, has adopted our Visitor XPerience platform to offer to citizens and tourists the possibility to lose themselves in the amazing territory and to local companies and business owners an innovative system of digital promotion.

The application LaMiaLiguria, in Italian, English, and French, is available for interactive totems, provided by our partner JMC Group, and for smartphones; its proposal is reach and various and different based on the access from totem or smartphone. The central element of LaMiaLiguria is the chance to organize trips and free time in a touch, by selecting experiences and itineraries, surfing the map or the events list, always up-to-date.

Through the interactive totems, in Palazzo Ducale in Geova and at the IAT in Alassio, it is possible to navigate contents via touch screen to discover the numerous proposals exposed by local companies. Up to now, more than 150 original and high-quality experiences are available with the aim to satisfy all tastes (sport, food & wine, traditions, history, art, …) in order to promote the territory by fostering typical products and characteristics, and by highlighting a sustainable and proximity tourism.

Visiting the app by mobile, in addition to the experiences on totem, you can find and pay a car park easily because the Visitor XPerience platform can be integrated with third-party systems, in this case like EasyPark, Trip Advisor to look for restaurants, hotels, B&B and consult reviews, the Drugstores confederation of Liguria Region to always have the info about the nearest and open drugstore. The whole region has been mapped with typical, agricultural, and fish offerings, in continuous growth.

Thanks to Visitor XPerience, citizens and tourists can immerse themselves in the authentic territory and local businesses can show their entire treasures.